APA Citation

Kotler, P. (2008). Principios de marketing (12a ed.). México: Pearson Prentice Hall.

Chicago Style Citation

Kotler, Philip. Principios De Marketing. 12a ed. México: Pearson Prentice Hall, 2008.

MLA Citation

Kotler, Philip. Principios De Marketing. 12a ed. México: Pearson Prentice Hall, 2008.

Warning: These citations may not always be 100% accurate.