APA Citation

Kotler, P. (1991). Fundamentos de Mercadotecnia (2a.ed.). México: Prentice Hall.

Chicago Style Citation

Kotler, Philip. Fundamentos De Mercadotecnia. 2a.ed. México: Prentice Hall, 1991.

MLA Citation

Kotler, Philip. Fundamentos De Mercadotecnia. 2a.ed. México: Prentice Hall, 1991.

Warning: These citations may not always be 100% accurate.