Dirección de marketing
| Main Authors: | , |
|---|---|
| Format: | Section = Libro |
| Language: | Undetermined Spanish |
| Published: |
México
Pearson Educación
2006
|
| Edition: | 12a.ed. |
| Subjects: |
| LEADER | 00659nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 240829s9999 xx 000 0 und d | ||
| 020 | |a 970-26-0763-9 | ||
| 040 | |a BIBLIOTECA-RUSB/ 658.8 K87 | ||
| 041 | |a spa | ||
| 082 | |a 658.8 K87 | ||
| 100 | 1 | |a Kotler, Philip | |
| 100 | 1 | |b Armstrong, Gary | |
| 245 | 1 | 0 | |a Dirección de marketing |
| 250 | |a 12a.ed. | ||
| 260 | |a México |b Pearson Educación |c 2006 | ||
| 300 | |a 816 p. :il. | ||
| 650 | 7 | |a ADMINISTRACION DE LA DISTRIBUCION MERCADO | |
| 650 | 7 | |b PLANEACION ESTRATEGICA | |
| 650 | 7 | |c SISTEMA DE INFORMACION - MERCADEO | |
| 650 | 7 | |d ESTUDIOS DE CASOS | |
| 942 | |c BK |2 ddc | ||
| 991 | |a TEXTO | ||
| 999 | |c 4252 | ||