Maximarketing : the new direction in advertising, promotion and marketing strategy
| Main Author: | |
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| Format: | Section = Libro |
| Language: | Undetermined Spanish |
| Published: |
Estados Unidos
McGraw-Hill
1987
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| Subjects: |
| LEADER | 00586nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 240829s9999 xx 000 0 und d | ||
| 020 | |a 0-07-051191-8 | ||
| 040 | |a BIBLIOTECA-RUPAP 658.8 R221 | ||
| 041 | |a spa | ||
| 082 | |a 658.8 R221 | ||
| 100 | 1 | |a Rapp, Stan | |
| 245 | 1 | 0 | |a Maximarketing : the new direction in advertising, promotion and marketing strategy |
| 260 | |a Estados Unidos |b McGraw-Hill |c 1987 | ||
| 300 | |a 278 p. :il. | ||
| 650 | 7 | |a DIRECCION - DISTRIBUCION | |
| 650 | 7 | |b COMERCIALIZACION. I. Collins, Thomas, coaut. II. Tít. | |
| 942 | |c BK |2 ddc | ||
| 991 | |a TEXTO | ||
| 999 | |c 8940 | ||